Building Your Company’s Brand DNA to Deliver Growth


What does your company do and how do you do it? Your brand DNA is the unique identity of your company that helps new and existing customers understand your focus. It contributes to how you might stand out in a sea of competitors and guide decision-making and product launches. Whether you need a new brand or a more defined existing … Read More

Celebrating 22 Years


We are excited to celebrate our 22nd anniversary this year! It has been an incredible journey and we are so grateful to our clients, customers, partners, vendors and employees for their support and business. We could not have achieved this milestone without you. Over the past 22 years, Veritas has helped hundreds of businesses grow and succeed. We are proud … Read More

We’ve Moved


Veritas Marketing’s server has moved to a new office, located at 5100 Edina Ind. Blvd., Suite 205. If you plan on visiting the server, masks are required and don’t touch it. Hand sanitizer is provided. Due to the staff primarily working from home, make reservations. #newstandingdesks Make Reservations

Veritas Marketing Presented at SharpSpring’s Event in the Foshay Tower


Nearly 150 agency professionals attended today’s SharpSpring luncheon at the W in the Foshay Tower in Minneapolis. Veritas Marketing’s owner, Holly Jo Anderson, was the guest speaker introducing new agencies to the platform.  Veritas Marketing, the 20th platinum certified SharpSpring agency partner out of nearly 2,000 agencies worldwide, was honored to represent this excellent marketing automation platform. Learn more or … Read More

In the News: 11 Tips for Gaining Media Coverage

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A press release is often the first step in securing a feature article or gaining media coverage that generates leads and builds awareness. Some press releases are picked-up and others hit the recycle bin. Many never make it to the intended media inbox in the first place. Here are some best practices for gaining more press coverage. Write an attention-grabbing headline. … Read More

Avoid Marketing Pitfalls

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It is third quarter. Do you know where your marketing plan is? Have the strategies been followed? Has the plan been updated during the year? Here are some common pitfalls that even the most seasoned professionals can fall prey to. Failing to monitor your marketing programs. You can only manage what you measure. Marketing automation, campaign tracking and website analytics allow … Read More

Get Tracking!

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Conversion tracking in Google Analytics allows you to track a wide range of website visitor transactions. Track how many times a white paper was viewed, how frequently software is downloaded or when a visitor looks for a dealer in their area.

Local small business receives national recognition

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The 2014 SCORE awards honored Veritas Marketing at its Aug. 14 award ceremony BY SARAH EHLEN 08-28-2014 The 2014 SCORE Awards named Plymouth-based Veritas Marketing an honorable mention at the annual ceremony on Aug. 14 in Washington, D.C. The award recognized the company for its outstanding leadership, business mentoring, and community engagement. SCORE, a nonprofit staffed by thousands of volunteers, … Read More